The number of “30 Under 30” and “40 Under 40 lists” in the business media underscores corporate culture’s fascination with youth.

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This obsession is acute in advertising and marketing, where the brief is to make brands seem appealing and desirable to, more than any other cohort, young and influential audiences. With these values at its core, the industry underappreciates traits such as wisdom, domain expertise and resilience that only come with experience and tenure.

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That’s why Campaign US is proud to reveal the fifth annual 40 Over 40 list, honoring 40 senior executives who have sustained successful and enduring careers in an industry where rising stars can burn out quickly.

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This year’s list, selected by a group of past 40 Over 40 honorees, features agency builders and leaders, such as Allen Bosworth, Christine Fruechte, Tyler Turnbull, Sarah Kramer, Eric Kallman and Evin Shutt, among others, who prove that it is possible to rise in an agency and build a long-term career.

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Marketers on the list, including Jaclyn Ruelle, Alexis Luerssen, Janine Dugre, Neil Frauenglass, Kim Granito and Victoria Lozano, demonstrate that with an experienced leader at the helm, brands can wield their considerable platforms to shape culture in thoughtful, meaningful and positive ways.

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We’re proud to acknowledge leaders such as Singleton Beato, Nadja Bellan-White and Jeffrey L. Bowman, who have continued to push for equity and to make the industry better in the face of considerable challenges.

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This list of talent across sectors, industries and areas of expertise demonstrates what’s possible when we create space for seniority and hard-won experience — and shines a light on those who are pushing the industry forward and setting an example for all of those young, rising stars.

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A big thanks to our jury for your hard work selecting this notable group.

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Congratulations to our class of 40 Over 40 honorees. We can’t wait to celebrate you on September 24 in New York City.

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